The Key Profit Question You Need to Ask Before Putting a Product on Amazon

How do you find a profitable product to sell on Amazon?

It’s the question that so many people want the answer to. You’re mulling it over right now as you sip your coffee and continue your research into becoming an Amazon seller.

To answer that question, you need to ask yourself another key profit question.

What are the specifications of a product that generates a profit on Amazon?

If you can find a product that meets those specifications, you have something that has the potential to turn a profit.

To answer this question, you need to look at the shipping and selling potential of a product.

If it’s easy to ship and attractive to buyers, it’s got a better chance of netting you a profit.

I have a few ideas about the general specs that a product needs to meet to increase the chances of profitability. They are as follows:

  • The product should cost about a quarter of your selling price. And by that I mean after you’ve accounted for every cost that goes into making, storing, and shipping the product.

  • Your product should weigh between 750g to 1.5kg. This keeps your shipping costs down, which means more money goes into your pocket.

  • You need an evergreen product that people can use every day. This ensures that trends don’t affect your sales numbers.

  • It’ll be a simple and durable product, which means you don’t have to deal with so many returns.

  • The product must be better than anything that the competition has to offer.

Now, I’m not going to say that these specifications always work. You can have a product that meets all of them but doesn’t turn a profit.

That’s especially the case when you’re selling a product for which there’s no demand.

And it’s also possible to find profitable products that don’t fit these specs.

However, the above does offer you a good starting point for finding profitable products.

Of course, you need some more help to make sure you make the right choices.

A to Z Formula can help. Schedule a discovery call with me or my team today to find out how you can put this advice into practice.

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Brendan Elias

Brendan has been importing products from China since 2001. He built a 7-figure a year business by selling the imported products on eBay and Amazon working as little as 10 hours per week. For the last 10 years, he has been teaching people to run their own business from home by importing goods from China and selling them locally. In that time some students have replaced their incomes, brought new money into their households and some have even become millionaires.